Gail Sahar demonstrates that the current emphasis on value differences, whether between conservatives and liberals in the U.S. or between religious and secular countries on a global level, ignores commonalities in the way people think about issues. She proposes that focusing on perceived causes of social problems is a much more promising avenue for dialog than trying to reconcile fundamental belief systems. Informed by the latest psychological science, this new take on how to change attitudes has implications for anyone seeking to influence the viewpoints of others, from politicians and activists to ordinary people talking about current events at a dinner party.